Work / Reels & Cutdowns
County Season Highlights 2025
The story
Behind the production.
Ten vertical reels a season, delivered within 24 hours of the final ball — tuned for Instagram, YouTube and TikTok.
The challenge
A county club with real on-field drama but no audience pipeline. The content had to find new eyes, not just repeat to existing fans.
The approach
We built a season-long cadence: raw footage logged on match day, the story arc chosen by stumps, and a vertical edit shipped overnight. Every reel opened on a moment — a stumping, a six, a celebration — before the context.
The outcome
The channel's reach grew every month of the season, with two reels breaking into six-figure view counts off a club with fewer than five thousand followers.
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Reels delivered
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Avg. turnaround
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Six-figure reels
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Follower growth
Credits
The crew on this one.
Lead Editor
Ravi Patel
On-the-ground Footage
Lena Kaur
Next project
Trophy League Finals →
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